Mississippians and folks nationwide can now enjoy Topgolf at the lowest price ever, and not just for a limited time.
On Monday, the golf entertainment company announced it is lowering gameplay prices by over 20% across all U.S. venues. Topgolf emphasized that the change is not temporary, and guests don’t need a special code; it’s a fundamental shift in the company’s pricing structure.
The change comes from guest feedback on what would most likely keep them coming back. According to Topgolf, the past six months were a survey period during which they spoke with thousands of guests at venues nationwide. The survey found that the high prices of booking a booth to play are the top reason why guests don’t return more often.
“After joining Topgolf in February, I spent my first 100 days visiting our more than 100 U.S. venues, and I heard a common theme from our guests: our experience is unmatched, from high-quality food to games and the ability to connect through friendly competition, but our prices are too high to keep them coming back,” Topgolf CEO David McKillips said.
“I want our guests to know that we heard them and are now introducing our lowest prices ever. Topgolf has always been about more play for all, and by reducing the price of gameplay, we’re backing that commitment up with real, meaningful action. The cost of fun just got more affordable.”
The price of food and drinks won’t change, but the lower price to play will aim to bring guests coming back more often. In Ridgeland, Mississippi’s only Topgolf location, the all-time low costs for booking a bay per hour are as follows:
- Sunday – Thursday: $14.99 from 10 a.m. – 5 p.m.
- Sunday – Thursday: $19.99 from 5 p.m. – 9 p.m.
- Sunday – Thursday: $14.99 from 9 p.m. – 11 p.m.
- Friday – Saturday: $19.99 from 10 a.m. – 2 p.m.
- Friday – Saturday: $34.99 from 2 p.m. – 5 p.m.
- Friday – Saturday: $49.99 from 5 p.m. – 9 p.m.
- Friday – Saturday: $29.99 from 9 p.m. – 12 a.m.
The cost to book a bay is listed per hour, and each bay can accommodate up to six people. The new prices are currently in effect.